The idea that Meghan Markle could be preparing to release a cookbook in 2026 has sparked more disbelief than excitement among observers. For a figure whose recent public image has been built around lifestyle branding rather than culinary expertise, the announcement has raised an uncomfortable question: is this a genuine creative pivot, or a calculated attempt to stay relevant after momentum elsewhere appears to have stalled?

Over the past year, Meghan’s relationship with Hollywood has noticeably cooled. While initial interest around her projects was intense, follow-up enthusiasm has been far more muted. Even her Netflix lifestyle series, With Love Meghan, which was intended to reposition her as an aspirational tastemaker, drew mixed reactions. Some viewers praised the aesthetic, but others were far less kind, openly questioning her on-screen cooking skills and the authenticity of the presentation.

That criticism has lingered. Social media commentary following the show was particularly unforgiving, with repeated jokes about recipes that appeared overly staged or impractical. One viewer comment, echoed thousands of times online, summed up the prevailing mood: “It looks beautiful, but does she actually know how to cook any of this without a full production crew?”

Against that backdrop, news of a cookbook has been met with thinly veiled sarcasm. To critics, it feels less like a natural next step and more like a rebranding exercise born of necessity. As one entertainment watcher noted, “When acting roles dry up and streaming buzz fades, lifestyle becomes the safest lane. You don’t need box office numbers — just a narrative.”

The notion that Hollywood has quietly moved on is not new. Meghan’s supporters argue that she never needed traditional industry validation and that her focus has always been on building an independent brand. Detractors, however, see a pattern of closed doors. Invitations have become rarer, high-profile collaborations scarcer, and the cultural conversation less forgiving than it once was.

What has intensified speculation is how this shift intersects with her relationship with Prince Harry. In recent months, some commentators have suggested that Harry’s public role has subtly changed, with Meghan increasingly taking center stage. A few critics have gone further, arguing that Harry’s controversies and public missteps now serve as a backdrop against which Meghan can reposition herself.

One royal commentator put it bluntly: “Harry absorbs the backlash, and Meghan resets the image. Whether intentional or not, that dynamic benefits her.” Supporters dismiss this as unfair and cynical, but the perception persists, particularly among readers already skeptical of the Sussexes’ media strategy.

The cookbook, if it materializes, may be central to that reset. Insiders suggest it would lean heavily on presentation, storytelling, and personal anecdotes rather than technical culinary mastery. That approach aligns with Meghan’s broader lifestyle branding, where atmosphere often matters more than instruction. Still, the irony has not been lost on critics who recall the harsh reviews of her televised cooking segments.

Public reaction remains sharply divided. Some fans welcome the project, arguing that cookbooks are about inspiration, not professional chef credentials. Others see it as emblematic of a larger issue: a celebrity reinventing herself repeatedly without fully convincing the audience each time. As one skeptical reader commented, “You can rebrand endlessly, but eventually people want substance.”
There is also curiosity about what else 2026 may bring. Reports hint at additional lifestyle ventures, possible product expansions, and further media appearances. To some, the cookbook is merely the opening act of a broader strategy to reclaim cultural attention after a period of relative quiet.
Whether this move signals genuine reinvention or strategic desperation will depend on execution and reception. For now, the announcement has achieved one undeniable outcome: it has people talking again. And in an environment where attention is currency, that alone may explain why Meghan has chosen the kitchen as her next stage.
As one observer dryly remarked, “If nothing else, the cookbook proves she understands the recipe for headlines — even if the cooking remains up for debate.”